Following are three additional differences I have experienced between grassroots fundraising and working as a fundraiser for an organization with a broader constituent base. While neither one is better nor necessarily easier, moving from one to the other without being aware of the differences can lead to failure — both for you as a fundraiser and possibly to the nonprofit (at least short term).
Some distinctions make a big difference for fundraising and fundraisers. One of the significant ones is whether the nonprofit is grassroots or working with a broader constituency. There are differences, and failure to consider them can result in your failure as a fundraiser and even lead to the nonprofit's eventual demise.
As peer-to-peer fundraising becomes easier to adopt, the methodology has been adapted for many different types of campaigns. Depending on your goals, you might consider one of the following types of peer-to-peer campaign strategies.
It's difficult to resist petting these hard workers. But Freedom Service Dogs have a job to do. And the Englewood, Colo.-based organization that trains the canines and pairs them with people with disabilities who can benefit from these working dogs' help ensure that they're able to do that job.
The Terry Fox Foundation's Brett Kohli discusses the fundraising initiatives of the cancer research organization.
Steve Daigneault, vice president of M+R Strategic Services, provides five tips to make the most of your online advocacy campaigns in Convio's online advocacy guide.
Here are six more online fundraising communications takeaways gleaned from the 2010 elections.
In just one day, 42,596 donors logged on to GiveMN.org during the second annual Give to the Max Day on Nov. 16. This was 4,000 more donors than in last year’s successful giving day. Minnesota nonprofit organizations were given $10,041,021 in 24 hours, reflecting donations as well as matching grants and prizes that were awarded. GiveMN has helped raise $27 million for nonprofit organizations across the state since launching in November 2009.
I just returned from a trip to Australia, and it’s interesting to me how different countries bring their own unique cultural context to online fundraising. There are also some important lessons to learn that we can import back into our North American fundraising mix.
CHARLESTON — Imagine a restaurant that doesn't make a profit but gives it away to a different charity every month. That's what a new non-profit restaurant is doing that opened today in Charleston. It's the food and reputation of restaurateur Virgil Sadorra that brings customers in.
Now, he wants to pay it forward.
