At a time when people are tweeting, blogging, e-mailing and more 24/7, the best way to genuinely connect and create change is via truly human, in-person presentations. To help you get started creating presentations that really stick with your audiences, here are a few tips on how you can incorporate repeatable sound bites.
There's much debate underway regarding the effectiveness of traditional fundraising sources. We're hearing a lot about social media, the importance of websites, emerging technologies and the transitioning of direct mail to electronic media.
The ACLU's Leading Freedom Forward campaign transformed the organization's mind-set and major- and planned-giving strategies.
As a fundraiser, you understand the importance of leveraging every budget dollar to produce tangible benefits. Art exhibits are a proven, cost-effective method of doing just that. Here are 10 steps to a successful exhibit program.
C-level executives Angel Aloma, Danny McGregor and Atul Tandon, along with moderator Tom Harrison, discussed the biggest issues concerning fundraisers at the DMA Nonprofit Federation New York Nonprofit Conference.
Gail Wilson-Giarratano prepares for a grilling when she asks for money for Girls Inc. of the Capital Region, a youth program for inner-city girls in Schenectady and Albany.
Gone are the days when corporate donors wrote checks for the “nice” programs or the “cute” girls, said Wilson-Giarratano, the nonprofit’s CEO and its chief fundraiser.
The recession has left corporate donors with less money to give, and they are scrutinizing charitable requests with a keen eye. Now, more than ever, return on investment weighs heavily in determining who gets what.
At the 2010 Bridge Conference in National Harbor, Md., last Wednesday, Tony Elischer, managing director of Think Consulting Solutions, said fundraisers should focus on the third “R” — rewriting, as in rewriting how you think and how you fundraise. To do that, he proposed looking at fundraising as four babies — brave baby, baby and the bathwater, looking to the future baby, and fully managed baby — in his keynote presentation, “Futurology 2010: Focus, Determination & Transformation."
Every fundraiser has his or her tried-and-true bag of tricks. But in this day of donors seeking to be more actively involved with the charities they support, it might be time to bury those bags and try a fresh approach.
Your nonprofit needs you to have the courage to fundraise. I’m surprised how often I need to remind fundraisers that their job is to raise funds. That is true for CEOs and executive directors too. Here’s hoping these two approaches will help you ask without fear and see your mission fully funded!
