Use Special Days to Your Advantage
July 28, 2022 at 11:11 am

Nonprofits can and should utilize special days like Valentine’s Day, Earth Day, Mother’s Day, Father’s Day, and even World Toilet Day for special giving campaigns.

Constant Contact Launches Integration with Stripe
July 21, 2022 at 11:01 am

Constant Contact announced a new integration with financial infrastructure platform, Stripe. This integration combines Stripe's easy-to-use platform with Constant Contact's powerful digital marketing tools.

Utilize an Email Marketing Strategy to Drive More Donations
June 13, 2022 at 11:41 am

When creating your nonprofit fundraising and donations strategy, email marketing should be on the top of the list of channels to use to support your efforts. However, 70% of nonprofits do not have an email marketing strategy, despite 26% of online donors saying email marketing is what inspires them to give.

Be a Smart Small Fundraiser
April 25, 2022 at 9:42 am

While the concept of fundraising via e-appeals and mail may sound so last century, I assure you it is an important foundational piece for a fundraising program of the 2020s.

How to Execute Your Peer-to-Peer Email Communications Plan
March 9, 2022 at 1:04 pm

So, you’ve created a strategy for your peer-to-peer email communications. You’ve segmented your audience, built compelling content and prepared to design emails that will grab your readers’ attention. Now there’s one thing left to do: Start executing on your plan (and find ways to improve it).