Corporate Relations & Engagement

Business-Nonprofit Partnerships Crucial to Transforming Communities
November 12, 2015 at 9:45 am

Whether in Memphis, Nashville or metro Denver, there are success stories. Businesses and nonprofits coming together not just to create jobs, but to forge life-changing opportunities that turn out to be positive for everyone involved. Many of those stories were told Tuesday, Nov. 10, at the second Market Solutions for Community Transformation Pre-Conference. The event…

Florida's State Worker Charity Campaign Hits New Low
November 9, 2015 at 8:51 am

Florida's state-worker charitable campaign, under fire over revelations most of the money is going to the company overseeing it instead of charity, ended its most recent drive Friday with its worst showing since at least the 1990s. The Florida State Employees’ Charitable Campaign, which began in 1980 and was run for years by the United…

The Rocket Fuel for Your Philanthropy Is Technology
November 3, 2015 at 10:57 am

I’m often asked about the intersection of technology and corporate philanthropy. What are the innovations on the horizon, and how is technology evolving to meet the demands that employees have for giving back? The Future of Online Giving Let’s take corporate giving, for starters. Up until very recently, employees had become accustomed to clunky technology…

5 Ways to Incorporate Matching Gifts Across Your Fundraising
October 29, 2015 at 10:29 am

Matching gifts are donations made by your donors’ employers after the donor submits a matching-gift request. Your nonprofit stands to generate twice as much revenue with the help of corporate matching-gift programs. Take a look at the top five ways to incorporate matching gifts across your nonprofit’s fundraising...

Closed for Business: The Billions Nonprofits Are Missing Out On
October 14, 2015 at 6:00 am

Nonprofits are missing the boat on fundraising with businesses. Last time I checked, the average nonprofit raised just 5 percent of its revenues from businesses. Compare that number to the 72 percent nonprofits raise from individuals. Nonprofits would be eager to target businesses more if they knew just how much potential they had—and why businesses…

The 5 Best Practices for Matching Gifts Success
October 7, 2015 at 9:09 am

Companies that offer matching gifts don’t always do the best job of internally promoting their employee-giving programs, and as a result, many eligible donors don’t submit matching gift requests. Matching gifts are free money that your nonprofit should be claiming, and there are easy ways to improve your fundraising in this area. If your nonprofit wants to improve its matching gift fundraising, then these top five best practices are for you...

Can You Measure Return on Investment on Philanthropy?
October 5, 2015 at 10:55 am

In November 2005, New Orleans was still reeling from Hurricane Katrina. Homes were uninhabitable, electricity was unreliable, and most people still lacked a permanent address, let alone the appliances necessary to clean the clothes on their backs. That’s when Tide showed up with a fleet of Whirlpool washers and dryers, offering free laundry service for…

The Philanthropy of a Corporate Cheat: Volkswagen
October 2, 2015 at 10:00 am

The scandal of Volkswagen, the German automaker, and its intentional marketing of diesel cars with fraudulent pollution measuring and monitoring software meant to circumvent polluting exhaust standards, has trumped the General Motors ignition defect scandal as potentially the worst example of corporate dishonesty in recent years. Volkswagen is a mammoth German company, employing 270,000 people…

Why Did Indian Rodeo Reject 'Redskins' Name and Dan Snyder's Money?
September 25, 2015 at 10:33 am

The Native American tribe leading the fight to change the Washington Redskins name is locked in a dispute—one that includes accusations of lying, bribery and exploitation—with the foundation that team owner Dan Snyder created to help Indians in need. On one side is the Oneida Indian Nation, backed by millions of dollars in casino money,…

Target Will End School Charity Program, Shift Giving Focus to Wellness
September 16, 2015 at 8:58 am

Target Corp. is ending a trademark giving program through which it has sent hundreds of millions of dollars to schools over nearly two decades. The Minneapolis-based retailer began notifying schools on Monday that it will discontinue its “Take Charge of Education” program, through which the company donates 1 percent of Redcard holders’ purchase total to…