Seth MacFarlane Pays Tribute To Mom by Donating to Local Animal Shelter
July 18, 2011

Seth MacFarlane, creator of the hit animation series "Family Guy," "American Dad" and the "Cleveland Show," is paying tribute to his mother by teaming up with Heaven on Earth Society for Animals, a Los Angeles-based nonprofit.

On the year anniversary of his mother's death, Seth MacFarlane and Heaven on Earth Society for Animals announce the establishment of Perry’s Place — The Perry MacFarlane Sanctuary at Heaven on Earth.

State Legislatures Take Up Bills Barring Undercover Videos of Confined Animal Feeding Operations
May 6, 2011

Bills aimed at blocking the release of videos taken by activist groups of conditions in confined animal feeding operations are being considered by state legislatures in Iowa, Minnesota and Florida.

At issue are undercover operations by activist groups like the Humane Society of the United States, People for the Ethical Treatment of Animals and Mercy for Animals and documentary filmmakers that produce videos showing cattle being bludgeoned to death, baby chickens being shepherded into grinders and unsanitary conditions.

Less Paint, More Parties
March 10, 2011

PETA, known for its graphic stunts with bleeding carcasses and naked models, is shifting its strategy. Its new approach is less about disrupting events from the outside and more about educating the fashion industry from the inside, says Dan Mathews, PETA senior vice president of campaigns.

PETA's move comes at a time when the high-end fashion industry is pushing fur heavily. A parade of pelts strutted down the runways of New York, Milan and Paris in recent weeks.

Fundraising Gone Wild!
March 1, 2011

One of the best ways for fundraisers to get new ideas is by learning from their peers in the nonprofit sector. And despite the economy and continued budget cuts, 2010 saw no shortage of successful fundraising campaigns.

Charity RSPCA Joins The Band Of Tweeters
December 15, 2010

The RSPCA is to tweet animal emergencies all day, with followers getting the chance to view the wide range of calls the charity receives.

The RSPCA's cruelty line received more than 1.25m phone calls last year and, on average, the charity responds to about 1,000 incidents a day.

RSPCA inspector Tony Woodley set up the Twitter account feed as he wanted to publicise the work of the RSPCA's 288 inspectors, 119 animal welfare officers and 74 animal collection officers.