Pamela Grow

Pamela Grow

Pamela Grow is the publisher of The Grow Report, the author of Simple Development Systems and the founder of Simple Development Systems: The Membership Program and Basics & More fundraising fundamentals e-courses. She has been helping small nonprofits raise dramatically more money for over 15 years, and was named one of the 50 Most Influential Fundraisers by Civil Society magazine, and one of the 40 Most Effective Fundraising Consultants by The Michael Chatman Giving Show.

Unraveling Donor-Centricity: Love Is the Answer

Great fundraising is focused on the long-term—taking that donor from first-time gift… to lifetime. And it’s built around the science of human behavior and what actually works. We see it time and time again: the very practice of donor-centricity leads to community...

Do You Need a New Attitude (Or a New Job)?

Do you remember my previous blog post titled “Stay or Leave? Pros and Cons of Changing Jobs”? If you’ve been in the sector for any length of time, you’ve probably experienced the following...

Juggling Act: Finding Time for Grants in the Small Shop

We can all agree: No one in the nonprofit sector has a tougher time of it than the small shop development director. These are the dedicated souls juggling a variety of responsibilities, from individual giving to marketing and communications, to event planning, to public relations, to stewardship and more. How do they fit applying for foundation grants into their insane schedules?...

Are You an Accidental Fundraiser?

We’re all in this kind of work to make a real difference. After over 16 years working in the nonprofit development arena, though, I’ve learned that to be genuinely effective—to really make a difference—organizations need to be just as committed to funding their missions as they are to their mission...

Are You Making Assumptions About Your Donors?

When your focus is on a donor’s potential capacity rather than their passion, you’re making assumptions. When your focus is on their job title or the neighborhood they live in rather than their commitment, you’re making assumptions. When your focus is on the color of their skin or their age or gender, you’re making assumptions...

The No. 1 Habit of Successful Fundraisers

Just to say thank you. For years, we’ve heard that it takes 21 days to create a habit for the long haul. But in reality, it turns out that’s a bit of a myth. I say, commit to these daily calls, come hell or high water, for three months straight. Jot it down on your calendar and begin tomorrow—no ifs, ands or buts about it. And then, reach out. I want to hear from you. What habits are you embracing to ramp up your fundraising this year?...

Are You Honoring Your Small-Dollar Donors?

Your organization’s major donors are, after all, right in your backyard. Yep, they’re already in your donor database, and you just have to know how to work them. Here’s the 411: If you’re not honoring your first-time or small-dollar donors and if your systems are broken, you’re going to have a hard time getting from here…to there...

Fail-Safe Path to Major Gift Fundraising Success

Growing your successful individual giving program, including major gifts, is a process, often involving years of cultivation. It’s not about looking outside of your organization, but rather finding the diamonds within your own database. So, how will your organization move from here to there?...

An Ask in a Thank You? It Depends

An email recently landed in my inbox, and it was all about the ask. As I’m sure you can imagine, it wasn’t the first email I’ve ever received about it, and it surely won’t be the last. The ask is such a nuanced thing, and it lives in a gray area, which is often the case when there’s no one-size-fits-all approach for doing something the right way...

Could You Write a Swimming Pool? Resources for Copywriters

Persuasive copywriting is just one skill in the fundraiser’s toolbox, but I’d argue that it’s critically important. After all, everything from your newsletters, to your fundraising appeals, to your grant proposals, to your online campaign, to your website, stems from the written word. It’s a skill-set that you should be honing on a regular basis. How? Here are a handful of my most-relied upon resources...

Top 10 Things Smart Fundraisers Will Be Doing in 2017

I can’t believe 2017 is already here! Are you ready for it? Is your fundraising ready for it? How will you be increasing fundraising revenue and strengthening donor relationships this year? Learn what smart fundraisers will be doing—and download a free 2017 fundraising and marketing calendar!...

What Can the King of Rock and Roll Teach Us About Fundraising? (Video)

Believe it or not, my Elvis obsession helped me arrive here, right at this video from University of Cambridge. Elvis has played a central, deified role in his life and in the lives of the women who knew him. But in this video, he’s cast as a more peripheral character. In the short clip, a Cambridge historian narrates the fascinating history of teenage fundraising in 1950s America...