Andrew Magnuson

Andrew Magnuson

Andrew Magnuson is national director of digital fundraising at the American Heart Association.

Relationship Status Complicated? What It Takes to Build a Healthy, Collaborative Partnership With Your Consultant

Today, understanding donor and constituent behavior requires an entirely new level of knowledge and skill-sets. With the onset of data and more complex applications of technology, the influence of social media and the constantly evolving media habits of consumers, maintaining a sense of all that change is incredibly difficult when you’re balancing fundraising and advocacy strategy, donor expectations and board approval...