USO Launches First of Its Kind Alternative Giving Website "USO Wishbook"

Press release (Nov. 15, 2011) — Tis the season for giving and this holiday season the USO is offering Americans a unique way to spread cheer and give gifts that matter, with the launch of its first-ever alternative giving website, the USO Wishbook.

A first of its kind, the USO Wishbook is the most comprehensive alternative giving website that solely supports U.S. troops and their families. USOWishbook.org features dozens of symbolic gift items our troops and their families need the most. Consumers can find a gift that not only supports our brave men and women in the military, but also to honor their own friends and relatives with a gift.

With gifts to suit every budget, the USO Wishbook offers items priced from $15 up to $5,000 for extraordinary gifts. For $25 or less, you can purchase a care package that helps get a service member through the initial days of deployment, a kit to help a military child cope with the stresses of military life, or a calling card to keep a service member and their family connected.

Visitors to the site can easily browse gifts in multiple ways: across price ranges; gifts that benefit deployed troops, military families or wounded warriors; and gifts for him, for her, for kids, and for colleagues. USO Wishbook provides an affordable and easy way to give unique gifts and say thank you to the troops this holiday season.

“Every year, the USO delivers what we call 'goodness' to men and women in uniform and their families. It's how we lift the spirits of troops and their families,” said Sloan Gibson, USO President and CEO. “Now, through the USO Wishbook, every American can find a gift that gives twice — honor friends and family with a gift that will go around the world to support those who give so much for our country.”