Today's Featured Blog Posts

When Satisfying Member or Customer Needs is not Enough: Connecting with the Heart
"There is no question that more and better market and customer information is needed. But, at the same time, approaches that are largely data-driven tend to reduce the complexity of human beings and their environments to 'information' that is easily gleaned through specialized methodologies, terms and tools. This mechanical concept of knowledge creates the dangerous illusion of complete knowledge which, in turn, becomes a major hurdle to effective leadership, growth and innovation." Read the full post.