Site Diverts Shopping Money to Charities

December 15, 2009, The New York Times - A new Web site lets people donate to charity the money they would have spent on, say, that $44.50 Henley sweater from the Gap — or, better yet, the $250,000 his-and-hers ICON aircraft that Neiman Marcus is selling this year.

BRAC USA, the American arm of a Bangladeshi development and aid organization, started the site, www.whatididnotbuy.org, on Thursday.