I found the letter refreshing, an expression of patriotism without all the partisan bashing typical of most political mail.
On the 7-inch-by-10-inch reply there is a black-and-white photograph of the informally dressed Romneys walking hand in hand, smiling into the camera. I would have made the photo a 4-inch-by-6-inch or 5-inch-by-7-inch snapshot insert with a handwritten note from Mrs. Romney on the back to amp up the personal nature of the package. Maybe something about hoping to meet me out on the campaign trail and share a moment to speak with me in person … but until then, hoping the RNC can count on my support, reinforcing the ask.
Just 45 words
Writing for his campaign, Mitt Romney seems to be in favor of closed-face packages of various sizes, all with the "USA" presorted standard stamp. He's asked for my "Pledge of Support" in joining his Presidential Campaign Team in my state. He's sent me a durable, real-deal "Romney/Believe in America" bumper sticker and fascinating Monarch package I've so far received twice.
The white outer envelope is plain on the face, nothing but the stamp and addressing. The backflap is printed with his name and a Boston P.O. box in navy blue. Inside, a white, 7-inch-by-10.5-inch, one-page letter reads:
"Dear Ms. Seville, you know what's wrong with our country. Americans are suffering. Liberal policies are failing. You know who is responsible. For the sake of the country we love, will you help me defeat Barack Obama by contributing generously to our campaign before it is too late?"
Just 45 words, followed by the signature and a 51-word postscript with explicit instructions:"P.S. We will win this race together. Your 'Romney for President' contribution of $25, $35, $50, $100, $250, $500, $1,000, $2,500, $5,000, or some other amount, will lead me to victory over President Barack Obama. Please return your check in the enclosed envelope or you may also contribute immediately online at www.MittRomney.com/Mail."





