One Good Idea: Affinity Credit Cards Garner Big Rewards for Small Organizations
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Until recently, revenue-producing affinity credit card programs have been out of reach for smaller nonprofits. But now, membership organizations with support bases as small as 500 have the opportunity to market credit cards that depict their brands to supporters and generate donations each time the cards are used, providing not only a new source of revenue, but also increased visibility.
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- Places:
- Kansas City
- New York
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Melissa Busch
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