Miley Cyrus Announces Return to Haiti for Starkey Hearing Foundation
Press Release (July 27, 2011) — Miley Cyrus announced she will be joining the Starkey Hearing Foundation for a return visit to bring the gift of hearing to Haiti after making a generous donation that helped tip the scales at this year’s So The World May Hear Awards Gala held on Sunday, July 24, 2011. During the event’s silent auction, Miley placed a bid on what will be her second hearing mission to Haiti — and won. The end-of-evening donation helped the Foundation edge past last year’s funds raised ($7 million), and reach a record-breaking $7.2 million for the evening. Miley first visited the country with the Starkey Hearing Foundation in March 2011, where she helped distribute hearing aids to those in need. It was Miley’s first introduction to the Starkey Hearing Foundation, and quickly led to her involvement in the Foundation’s Listen Carefully campaign.
Launched in April, the message of the campaign, directed mostly to young people, stresses a clear message — “your hearing is fragile, so don’t listen loudly, listen carefully,” Cyrus appeared in a series of public service ads on behalf of the campaign, and also utilized her Get Your Good On Facebook page to reach fans with the message. Fans of the artist were also invited to enter a sweepstakes for a chance to win a “listening experience” with the famous singer during a sound check at this year’s So The World May Hear Awards Gala where she talked about her experience, performed The Climb among other signature hits, and graciously met with sweepstakes winners mother and daughter Lisa and Samantha Sobek, from Belleville, NJ.
“After I went on my first mission to Haiti with the Starkey Hearing Foundation, I felt so drawn to helping others hear for the first time and immediately wanted to look for another chance to go back and help again,” said Cyrus. “I grew up around music with my brothers and sisters and couldn’t imagine what it would be like if we couldn’t hear the magic of music — it’s had such an influence on my life — so I want everyone to have the ability to enjoy sound as it was intended.”