LW Robbins Associates Wins 15 New England Direct Marketing Association Awards for Creative Excellence
Holliston, MA, June 16, 2009 — LW Robbins Associates, an all-media direct response fundraising agency that has served nonprofit organizations exclusively for over 38 years, won 15 awards at the New England Direct Marketing Association's (NEDMA) 2009 Awards for Creative Excellence Show held at The Roxy in Boston on June 10, 2009.
LW Robbins won six Gold awards, five Silver awards and four Bronze awards. The agency's award-winning clients include Doctors Without Borders, Fox Chase Cancer Center, The Home for Little Wanderers, Lighthouse International, Special Olympics, St. Labre Indian School, and The UN Refugee Agency. The awards span 12 different categories including Consumer Order Generation, Customer Retention, E-mail, Brand Building, Best Copywriting, Best Art Direction, Print Advertising and "Direct Marketing on a Shoestring" categories.
With 15 total awards including 6 Gold awards, LW Robbins won more awards in total, and more Gold awards than any other agency at the show.
"I always emphasize that our clients measure our success on how much net income we raise for their missions. We do this by producing data-driven, multi-channel campaigns that consistently deliver strong results," said Lynn Edmonds, president of LW Robbins.
"What's particularly special about this year's NEDMA Awards, is that we've proven our success across a variety of media. We've won awards for direct mail, e-mail and print campaigns," she continued.
"Our expert team of fundraisers knows how to successfully integrate all media to maximize campaign results, increase donor retention and drive more revenue. We're thrilled that NEDMA has recognized our expertise and our clients' successes!" said Edmonds.
The awards honor large, national organizations and regional groups in the international relief, social services and health sectors, demonstrating the agency's ability to apply its fundraising expertise across a wide range of missions and donor constituencies.
LW Robbins has won a total of 49 NEDMA Awards over the past four years.
About LW Robbins Associates
LW Robbins Associates is a full service, all media direct response fundraising agency devoted to helping nonprofit organizations acquire and cultivate loyal donors, and raise more net income for their missions. The agency's clients, including Doctors Without Borders, Harvard Magazine, The Home for Little Wanderers, Juvenile Diabetes Research Foundation, Lighthouse International, MAP International, Special Olympics, St. Francis House, The UN Refugee Agency and 44 Food Banks, represent regional and national constituencies, and virtually all sectors of the nonprofit world. Located in Holliston, MA, the agency employs over 60 people and is an independently operated subsidiary of the W.A. Wilde Company.
About the NEDMA Awards for Creative Excellence
Each year the NEDMA Awards for Creative Excellence honor direct marketing campaigns that have the best strategy, creative and most importantly, results. To maintain objectivity, the panel of judges features highly regarded, experienced direct marketing professionals from outside New England.