Jeff Brooks’ Top Five Must-Read Blogs for Fundraisers

1. Creating Passionate Users (http://headrush.typepad.com). Brooks calls this a “user power” blog that talks about connecting with people in a way that makes them passionate about their lives and the technology they use.

2. Don’t Tell the Donor (http://donttellthedonor.blogspot.com). Brooks says he likes the voice of this blog, whose author is an anonymous nonprofit professional. The blog’s tag line reads, “News and opinions from the world of nonprofit fundraising … ripped from the headlines and passed as gossip through development offices … these are the stories you might not want to tell the donor.”

3. Getting Attention (www.gettingattention.org). Authored by nonprofit marketing consultant Nancy E. Schwartz, this blog offers ideas and advice to nonprofit communicators to help them better their organization’s marketing.

4. Katya’s Non-profit Marketing Blog (www.nonprofitmarketingblog.com). This is a blog by Katya Andresen, vice president of marketing at Network for Good and author of the book “Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes.”

5. Church Marketing Sucks (www.churchmarketingsucks.com). Part of the Center for Church Communications, this blog is, as described in its tag line, “the blog to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ.” Brooks says he likes this blog for its edge in critiquing church marketing efforts. “It’s got a real point of view,” he adds.

Jeff Brooks can be reached via www.donorpowerblog.com

For more of his insights on nonprofit blogging, see “Blog Heaven” in the January issue of FundRaising Success magazine.