Interview: A Model (Citizen) Fundraising Partnership, Part 1
Another effective strategy Model Citizen Fund has employed is hosting different types of events to benefit our cause. We have hosted nightlife entertainment events, music festivals, poker tournaments and more. The different connections I’ve made in the past are helpful when having to reach out to venue owners or event coordinators. For example, my high level of participation in poker tournaments and the relationships I’ve made through Victory Poker helped put together a game night in honor of Model Citizen Fund. Every relationship helps and makes a difference.
When we partnered with Karma to fundraise, they had a variety of fundraising strategies in play that were direct and effective, creating a smooth process all-around. In one instance, Karma hosted a more intimate fundraising social event at my home in Beverly Hills, (which was a follow-up to the Vegas event) where members turned up to donate, learn more and have a great time. Again, 100 percent of the proceeds benefited Model Citizen Fund and Hurricane Isaac victims. From there, Karma produced a short video piece on the effects of the hurricane and how families are still coping today, which was shared throughout all of our social-media platforms.
Social media is another great tool available to boost donations. You’ll be pleasantly surprised knowing that other people in the world are equally as passionate about the cause, and multiple free platforms are available right at your fingertips.
FS: How would you describe your fundraising philosophy?
DF: My philosophy is simple: Tell everyone what you’re doing, be confident, be efficient but most importantly, be passionate. That’s the true recipe for success.
FS: How has the partnership evolved?
DF: Once I started to reach out to Karma, my fellow members immediately expressed interest in our charity’s efforts. To this day, that interest has grown and evolved to reach more than just the members, but also their friends, family and professional connections. Not only has word about Model Citizen Fund spread, but donations have significantly increased through our partnership with Karma. We continue seeing that trend, and we couldn’t have done it without creating this partnership. In addition, and totally unexpected, they presented me with a certificate of recognition from elected officials recognizing my work.