D.C. Nonprofit Conference Roundup: How to Effectively Engage Donors Online

Chances are, your donors and prospects are spending a lot of their time online. According to a Nielsen report released last month, global consumers spent more than five and half hours on social-networking sites such as Facebook and Twitter alone in December 2009 — an 82 percent increase from the same time last year when users spent just more than three hours on social-networking sites.