Grappling With Writer’s ... Um ...
Look at the competition
All of us have hundreds of seed packages from other organizations laying around our offices. Grab a handful and start reading. You probably will learn a few new techniques that will open your mind to new possibilities.
Such methods not only will help you break out of writer’s block, but they also will help you expand your arsenal of writing styles.
A ringing telephone and the quiet “ding” heralding the arrival of new e-mails often will prevent you from getting into the flow of writing. When I’m under a tight deadline in such situations, I often grab my laptop or a pen and some paper and head out of the office to a local coffee shop to find some peace, quiet and inspiration. A latte and a dose of Muzak can work miracles.
As one of my colleagues told me, “Never underestimate the power of caffeine.”
Start again in the morning
My business partner, Greg Adams, refuses to start a project late in the afternoon.
“I look at my watch and assess whether this is a typical energy peak time or not. Our bodies are like clocks with creative and sluggish periods almost hard wired into our adrenal glands. At 4 p.m., I’m either eager to eat, eager to leave or too exhausted,” he says.
“When you’ve reached a point of frustration, it’s OK to leave and come back to it the next day,” he adds. “Then, in a moment of relaxation, the idea hits you. Your subconscious keeps gnawing on it until a solution is found.”
Jim Hussey is president of Adams Hussey & Associates. Contact: email@example.com.