Engage Conference Spotlight: The Best in 2012 Election Mail
On May 9, FundRaising Success is hosting its first-ever face-to-face event: the Engage Conference. Engage is the only case-study-focused fundraising conference focusing on the keys to success from organizations that have successfully made the leap from just-getting-by nonprofits to powerhouse organizations. Leading up to Engage, we will be highlighting content from the participating organizations and speakers that we've published over the years.
Direct-mail fundraising gets ramped up even more during the political fundraising cycles. Paul Bobnak, research director of DirectMarketingIQ, took a look at "The Best in 2012 Election Mail," last year.
Paul will participate in the Engage Pre-Conference Workshop on direct mail.