Charitable Donors Give More When Asked Personally

This study used data collected from a nationally representative sample. Respondents participated through a web-facilitated survey that was fielded by Knowledge Networks in March 2007. Approximately 10,000 individuals responded to the survey, and more than 8,300 reported their largest gift. To request a copy of the full results, please e-mail study@campbellcompany.com or visit www.campbellcompany.com or
www.philanthropy.iupui.edu.

About Campbell & Company
Campbell & Company is a national consulting firm offering advancement planning, fundraising, marketing communications and talent management for nonprofit organizations in education, health and medicine, arts and culture, environment, social service and professional societies.

Through more than 30 years and thousands of engagements, Campbell & Company has helped nonprofit organizations anticipate and manage the challenges of the philanthropic marketplace. Campbell & Company’s offices are located in Chicago, Boston, Cleveland, Los Angeles, Portland, the San Francisco Bay Area and Washington, DC. For more information, please call 877-957-0000 toll-free, e-mail info@campbellcompany.com or visit www.campbellcompany.com

About the Center on Philanthropy at Indiana University
The Center on Philanthropy at Indiana University is a leading academic center dedicated to increasing the understanding of philanthropy and improving its practice through research, teaching, training and public affairs programs in philanthropy, fundraising, and management of nonprofit organizations. A part of the Indiana University School of Liberal Arts at Indiana University – Purdue University at Indianapolis (IUPUI), the Center operates programs on the IUPUI and IU Bloomington campuses. To learn more please contact the Center on Philanthropy at Indiana University at 317-274-4200 or visit www.philanthropy.iupui.edu.