Big-Data Insights

With the help of WealthEngine, JDRF has cleaned up its big-data business processes and enhanced its fundraising. Here, Megan Martin, former director of data analysis at JDRF (now at American Cancer Society), and Sally Boucher, director of research at WealthEngine, share some data insights.

Know where to start
“The whole idea of big data sounds very intimidating. That in itself presents a stumbling block for a lot of smaller nonprofits,” Boucher says. “You really need to have a system for collecting and storing and accessing data. You cannot really know what you have or need or how you’re going to get there without having a place where you can audit your current data.”