After the Ask--Three Things They Could Say

After the Ask: Three Things They Could Say -- and How You Should Respond

April 4, 2006

By Abny Santicola, editor, FundRaising Success Advisor

In the session "Major Gifts: I Asked ... Now What?" Monday at the 43rd AFP International Conference on Fundraising in Atlanta, Laura Fredricks, vice president for philanthropy at Pace University in New York, addressed the issue of what steps fundraisers should take after the ask, sharing techniques to ensure consistent communication with each solicited prospect.