2011 Gold Awards for FundRaising Excellence Winners Announced
From more than 125 stunning efforts, Russ Reid on behalf of World Vision takes top honors
The goal of the package, mailed as a back-to-school effort, is to inspire donors to give more and engage with their sponsored children to encourage them to get excited about learning. Gold Awards judge Paul Bobnak called the package "well-executed from start to finish." He added, "This mailing is powerful because it inspires both child and donor."
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