4 Reasons Why You Should Be Blogging

If our key priorities are increasing membership, increasing member engagement and demonstrating member value, perhaps you should create a blog or reinvigorate your existing blog. You may have lots of great content on your website, but it is static content that doesn’t enable two-way communication. A blog is an interactive tool. It offers a steady stream of fresh content through regularly schedule blog posts and also allows readers to ask questions, make comments, and share information or links through the blog’s comments.