3 Ways to Use Your Donor Database to Prioritize Your Outreach
Boosting donors to the next level of giving is key to sustainable fundraising. But where to begin? Who are your best prospects? We learned a few simple ways to prioritize your donor portfolio from Rachel Muir in our webinar, "Turn Year-End Donors into Year-Round Supporters". Here’s how to mine your data to target your ask more effectively.
Analyze Past Giving
Dive into your donor database software and start looking at your donors’ giving patterns. This step alone will give you some great leads to begin your cultivation efforts.