3 Ways to Jump-Start Year-End Giving by Planning Your Fall Fundraising Now
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Nonprofits are making a big mistake when reading studies that show that more than 50 percent of charitable giving happens in December. They are putting off their year-end appeals until December! Generous year-end giving isn’t merely the result of a barrage of appeals and e-mails in the last weeks of the year. Successful year-end fundraising takes strategic planning. Here are three tips to help you jump-start your fall fundraising.