40 Nonprofit Trends for 2025

The 40 Nonprofit Trends is an annual asset NonProfit PRO creates to inform our audience of what’s the latest in the sector. Share your insights with us for a chance to be included as a nonprofit thought leader in the 2025 trends list.

Here are the trend topics for 2025, followed by some questions to help you think of the latest developments within each topic:

  • Big Idea: What is your big idea prediction for 2025?
  • Fundraising: What is the latest and greatest fundraising method or tactic for 2025?
  • Technology: What up-and-coming technology do nonprofits need to know about? What is a new way nonprofits will use data in 2025?
  • Donor Engagement and Behavior: How must nonprofits engage with donors in 2025? What donor behaviors will emerge in 2025?
  • Leadership and Board Strategy: What effective leadership or board strategy will be key in 2025? Or conversely, what leadership- or board-related challenge will nonprofits need to overcome in 2025?
  • Mission Awareness and Impact: What is a new and more effective way for nonprofits to raise awareness about their causes and/or share their impact with donors and prospective donors in 2025?

We ask you to limit your submissions to one per category, but you may enter as many categories as you like. Each trend should be approximately 50 to 250 words and should not specifically promote your company. The deadline to submit is Jan. 2, 2025.

The top 40 trends will be revealed in early 2025. Subscribe to NonProfit PRO’s e-newsletter to be among the first to hear about it.

For past trends, download “40 Nonprofit Trends for 2024”, “40 Nonprofit Trends for 2023” and “40 Nonprofit Trends for 2022.”

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