Personalization Tips That Will Make Your Business More Money
Sponsored by: Optimizely
Speakers: Cara Harshman, Personalization Strategist and Aubrie Pagano, Co-Founder and CEO, Bow & Drape
A full 88 percent of consumers say they're more likely to shop with retailers that deliver personalized and connected cross-channel experiences. If you didn't already know, that stat says it all: Personalization is critical to winning in today's ultracompetitive online retail environment. Consumers demand that the retailers they purchase from know who they are, what they like, and how they want to shop. The brands that can meet those demands will prosper; those that can't will fall by the wayside.
In this interactive webinar, our expert speakers will address the following:
• how to drive increased engagement and conversions via intelligent testing, optimization and personalization;
• keeping ahead of evolving consumer expectations;
• differentiating your business in a crowded marketplace with personalization strategies;
• how to optimize the user experience for increased customer loyalty; and
• tips for creating seamless cross-channel shopping experiences.
Sponsored by Optimizely