Getting Your Email Delivered: Laws, Technologies and Best Practices to Reach Your Supporters
Sponsored by: Informz
Speakers: Lisa A. Lori, Partner, Klehr Harrison Harvey Branzburg LLP, member of the NonProfit PRO Editorial Advisory Board; Vivian Swertinski, Senior Digital Marketing Strategist, Informz
Email is a highly effective tool for nonprofit organizations, but are you sure your messages are filtering through supporters' ever-growing inboxes ... and doing so legally? There are many rules and regulations nonprofits must adhere by, and technologies out there to make sure your email gets to your recipients ... and gets opened!
Join Lisa A. Lori, partner at law firm Klehr Harrison Harvey Branzburg LLP and a member of the NonProfit PRO Editorial Advisory Board, and Vivian Swertinski from email marketing solutions provider Informz as they discuss these issues.
In this webinar, you'll learn:
- The legal regulations nonprofits must adhere to in email, including CAN-SPAM
- What prevents emails from being received and/or opened
- Technologies to enhance email marketing
- Best practices on email deliverability and messaging
- And more!