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Introduction to Strategic Nonprofit Major Gifts Moves Management
July 19, 2017 at 11:26 am

Today, we’re going to look at a great tool for building those important relationships with top prospects over time. And we all know that is what will result in the big gift. You know how important it is to put a plan in place to build relationships, right? It’s super de-duper important if you want to secure major gifts. I’m talking about “moves management...

4 Things That Can Kill Your Walk Program
July 19, 2017 at 11:23 am

While meeting with Turnkey’s clients in New York City this week, a recurring question came up: What is the state of fundraising walks? Is the walk dying off? Will DIY someday edge out the tried and true mainstay that has raised millions—sometimes billions—of dollars for so many nonprofits?...

The Difference Nonprofits Can Make in Politics
July 18, 2017 at 10:55 am

Nonprofit organizations have always had a significant effect on politics and culture in the U.S. Their effect on legislation and culture is vital to our democracy. These organizations allow mobilization of passionate citizens for an issue they feel is important, regardless of establishment politics...

Are You Creating a Checklist or a Powerful Relationship?
July 17, 2017 at 10:37 am

Not surprisingly, most development professionals have a long "To-Do" list. It can feel overwhelming to keep up with data-entry, make donor phone calls, draft mailings and reports and more. Being able to cross things off our list can feel great...

Fundraisers, Get Out There and Try ‘Something Different’
July 17, 2017 at 10:31 am

As fundraisers, we deal with people all the time—those who work in, those who serve by or those who support your organizations. Some of them may have been born and raised here for many generations. Others may have emigrated from other countries, like myself. Differences in culture and new impressions have formed our experiences...

You Need to Make Mistakes
July 17, 2017 at 10:14 am

Making a mistake is one of the best things you can do. Did I just say that? Yes. And, I mean it. I’ve talked many times about how we all need to own up to our mistakes and that donors will appreciate it when you do. Today, I want to urge you not to be afraid to make mistakes...

The Issue With Nonprofit Sector Talent
July 14, 2017 at 11:02 am

While serving as an executive for several nonprofit organizations, I noticed the issue of nonprofit sector talent was rarely discussed or pursued at the highest organizational level in the board room. Many organizations did not have an up-to-date strategic or operational plan, much less an HR plan for recruitment and retention of talented employees...

Making The Difference: Mobile Fundraising
July 13, 2017 at 11:54 am

Technology has become increasingly user-friendly. Donors from Baby Boomers and Gen X to Gen Y and Millennials have become more digital-centric. The smartphone has become an indispensable part of everyday life, making it completely normal to use as a tool during a special event rather than struggling to keep track of old-fashioned paper and pen bid sheets...

Maximizing Joy: The Secret of Fundraising Success
July 13, 2017 at 11:50 am

For those of us in the fundraising profession, there’s nothing quite like the elation of closing a significant gift. You’ve worked hard, and then you feel the reward. I’ve been there. I’m sure you have as well. I wonder how many of us stop and think about what the donor may be feeling?...

Nonprofits Battle Radical ____ Extremism
July 12, 2017 at 10:56 am

Without a doubt, the best thing about working with nonprofits is the feeling of being involved in their missions—even if the view is from the backseat, rather than riding up front. Each nonprofit client that Turnkey works with has a worthy mission. But every now and then, a nonprofit comes onto our radar that really resonates with us personally...

Be Prepared, and Enjoy Great Success
July 12, 2017 at 10:45 am

If you are contemplating a major campaign, make it a multi-year process. You will find your eventual campaign will be much more successful, more rewarding and more fun for you, your staff and volunteers, and your donors...

5 Best Practices for Ethical Online Fundraising
July 11, 2017 at 10:11 am

Online giving has added new and unique challenges to maintaining ethical practices, so it may be time to refresh your approach. As technology develops, so do many issues around privacy, communication and safety. How can we help protect donors’ rights in the online world?...

Know Your Donor Through Analytics
July 11, 2017 at 10:02 am

Analytics is an overused buzzword. Ask three people and you’ll get three different answers as to what analytics means to them. To some, it’s about reporting on key metrics and projecting impact on the ability to achieve budget. To others, it refers to models used for the selection of individuals to include in a fundraising campaign...

How to Recruit First-Rate Volunteers for Your Capital Campaign
July 10, 2017 at 9:42 am

Your capital campaign’s success depends heavily on the work of volunteers. The right sort of highly capable campaign volunteers add a breadth and depth to your campaign that your staff simply can’t replace. Volunteers won’t just open doors, solicit gifts and help with all sorts of tasks, but they’ll also be generous donors to your campaign...

A Simple, But Powerful ‘Thank You’ Can Make a Big Impact
July 10, 2017 at 9:26 am

Jeff and I have talked quite a bit about “taking the donor to the scene,” the phrase that describes using words and pictures to help the donor understand, feel and “see” the need. The same thing is true on the backside of giving—the stewardship side. If you can show the donor what his or her giving has done, through a picture and a story, it can have a tremendous impact...

Is the Nonprofit Sector for You?
July 7, 2017 at 8:20 am

Is the nonprofit sector for you? If you have any doubts, do some soul-searching and due diligence. At the end of the day, I care passionately to help others, and I am purpose-driven. It is about making a difference...

The Summer of Major Gifts
July 7, 2017 at 8:17 am

Is the summer season of vacation home getaways to the lake, mountain, vineyard or coast making face time with your major donors elusive? As the saying goes, “If you can’t beat them, join them.” Yes, join them on vacation!...

9 Ways You Can Improve Your Writing Skills
July 6, 2017 at 11:01 am

Business writing skills are more important than ever before. In a world full of emails and messages, you need to be able to get your point across in writing. If you feel you need some help with your business writing skills, here are nine tips that will help you improve...