News

What the Association of Fundraising Professionals Means to Me
March 9, 2018 at 11:37 am

I was recently home taking a vacation day from work when I received an email from the Association of Fundraising Professionals. The email said that my Indiana Chapter membership was renewed until 2019. I was thanked by the organization that serves 33,000 individual fundraisers in more than 250 chapters throughout North America and worldwide...

6 Important Things to Consider When Hiring Third-Party Fundraising Help
March 9, 2018 at 11:52 am

Nonprofit organizations rely heavily on fundraising campaigns to keep their doors open. Many times, these campaigns are run solely by staff members and volunteers, but sometimes you just need that extra push to meet your goals. One option is to hire an outside agency, like a telemarketing or public relations firm, to help spread the word…

New Workbook Encourages Women in Nonprofit Leadership to Reach Their Goals
March 8, 2018 at 12:55 pm

Today is a very important day. March 8 is International Women’s Day, and it commemorates the social, economic, cultural and political achievements of women all across the world. In light of International Women’s Day, DonorPerfect released “The Nonprofit Leadership Workbook for Women...

Fundraising’s Enduring Myth
March 8, 2018 at 12:46 pm

We’re barely into the New Year, and I’ve already seen a dramatic drop off in the number of those exercising at the gym. I see this every year. Why? Because there’s desire, but no commitment. You don’t change trajectories for the better with a few days of good intentions. The same is true of nonprofits’ who are looking for better fundraising outcomes in the coming year...

Make Integrity the Bottom Line
March 8, 2018 at 12:49 pm

For 30 years now, I have seen the incredible value of properly conducted campaign planning and feasibility studies. It is amazing what a leader who understands the concept and is trusting will share—and how then you can use that confidential insight to better the client organization and increase the success (both in dollars and in brevity) of a pending campaign...

Twitter Takes a Back Seat to Instagram for Giving
March 7, 2018 at 11:45 am

Many charities and nonprofit organizations think of Twitter as being crucial to their donor outreach. Considering the volume of tweets on popular days, such as #GivingTuesday, it’s easy to see why. Twitter helps organizations amplify their message on an event day, attract media attention and make it easy for followers to share your content...

6 Metrics to Measuring Fundraising Grant Program Success
March 7, 2018 at 11:30 am

Nonprofits owe it to themselves to regularly and systematically assess the health of its grants management program, as doing so will help ensure success in this critical realm going forward. Many factors affect grant writing success...

Peer-to-Peer Data Point War: Participant Versus Fundraiser Average
March 7, 2018 at 11:57 am

At Turnkey, we place a premium on analyzing every campaign to provide our clients with the best estimate possible of their ROI. While reviewing the reports, occasionally someone asks why we report average fundraising of all peer-to-peer participants rather than reporting only the average of peer-to-peer fundraisers...

Section 1031 and Done: New Opportunities for Charities
March 6, 2018 at 11:43 am

The Tax Cut and Jobs Act that went into effect on Jan. 1 contains sweeping changes to the entire tax system. Corporate, personal and estate taxes have been revamped entirely, and practitioners are scrambling to adapt to the new regime and to provide the “right” advice for their clients...

Getting to Your First Million: 3 Fundraising Fails to Avoid
March 6, 2018 at 11:51 am

There’s a famous fundraising adage, “You need $1 million to raise $1 million.” Before a fundraiser can secure the coveted seven-figure gift, a nonprofit needs $1 million in annual revenue. Funders and donors require this revenue level because it’s a proxy indicator of the organization’s stability. If an organization can raise $1 million, it likely…