News

5 Keys to Discovering Social Media Fundraising Opportunities
March 28, 2017 at 8:42 am

When was the last time you purchased something you didn’t really need because it jumped in front of you? Perhaps because you saw it on a sidewalk stand while walking down the street. Or at the check-out line. Or it popped up as an ad or sidebar on your computer...

Myth or Reality: Exposing the Flaws in Fundraising
March 28, 2017 at 8:35 am

In Roger Craver’s recent blog post, he challenged the nonprofit industry to “rev up the discussion” around what he calls the clichéd dictum of “mail more, raise more.” He goes so far as to suggest that most direct response fundraisers are buying into the myth that the only way to effectively increase revenue is to mail more...

Legal Potpourri: 6 Questions (and Answers) for Your Nonprofit
March 28, 2017 at 8:29 am

We take a moment to explore the many legal questions nonprofit organizations face on a daily basis. Just as nonprofits themselves are diverse and cover many topics, so too are the legal issues they face—employment law, tax questions and queries straight out of Business Law 101...

George Lucas Family Foundation Gives USC Film School $10 Million Endowment
March 28, 2017 at 8:42 am

The George Lucas Family Foundation has granted the USC School of Cinematic Arts with a second endowment of $10 million to provide financial support to African-American and Hispanic students, raising the foundation’s student diversity support effort to $20 million. The foundation was established at the school in the fall 2016 semester with an initial $10…

Can Religious Charities Take the Place of the Welfare State?
March 28, 2017 at 8:42 am

President Trump’s initial budget proposal would end aid for poor families to pay their heating bills, defund after-school programs at public schools and make fewer grants available to college students. Community block grants that provide disaster relief, aid neighborhoods affected by foreclosure and help rural communities access water, sewer systems and safe housing would be…

4 Ways Storytelling Persuades Donors
March 27, 2017 at 8:31 am

Throughout the last few years, the entire world has been buzzing about the power of story. On the surface, all this conversation makes it seem like we've collectively forgotten the millennia of storytelling sprawled out before us in museums, history books, novels and campfires...

Treat Your Monthly Donor Like Your Best Friend (Until Death Do You Part)
March 27, 2017 at 8:31 am

If you’re an organization that has had monthly donors for a while, you’ll know that some of your monthly donors can and will stay with you for decades! Of course that in part depends on their age when joining. Typically, I’m seeing that those donors continue to give monthly for 5 years to 7 years...

How Are You Treating Your ‘C’ List Donors?
March 27, 2017 at 8:31 am

I’ve been thinking a lot about the C-level donors on your portfolio lately. Why? Well, I was reviewing a mid-level program the other day and tracking all the donors that have moved from mid-level to major-gift portfolios… It was quite impressive...

Accidental Culture Change: The Awesome Power of Monthly Giving
March 27, 2017 at 8:30 am

Two decades ago, Human Rights Campaign introduced “Partners,” our new monthly giving program. But we did so much more than that—in large part, unknowingly. We didn’t just create a program. We embarked on a journey to create an organizational culture. A culture of sustained giving...

$8M Gift to GW University Will Expand Clark Engineering Scholars Program
March 27, 2017 at 8:31 am

The Clark Charitable Foundation has made an $8 million gift to the George Washington University to expand an engineering scholars program that rewards SEAS students with financial assistance, professional development and leadership and networking opportunities. The Clark Engineering Scholars Program began in 2011 with an $8 million gift from the late A. James Clark, a…