Peer to Peer

As nonprofits look for additional ways to regain pre-COVID registrants and revenue, text messaging offers impressive reach and immediacy to engage participants. With event season in full swing, here are four underutilized ways to use text messaging to boost peer-to-peer event revenue.

Blackbaud has announced the availability of Good Move, a gamified activity-tracking feature for Blackbaud TeamRaiser.

OneCause launched new online giving sites with personal fundraising page capabilities to help nonprofits grow their giving network.

A fundraising event can bring in a surge of revenue, but how can you use that momentum to sustain giving for the long-term? 

America’s top 30 peer-to-peer fundraising programs raised $1.05 billion in 2022, according to the Peer-to-Peer Professional Forum’s annual study. Though the top 30 programs reached a notable milestone in its second year of continued growth, that figure still lags behind 2019’s $1.37 million, showing peer-to-peer events are still recovering from the 33.5% drop in revenue in 2020.

Penn State THON raises an all-time annual high of $15,006,132.46 following the organization’s annual 46-hour dance marathon.

One of the most pressing issues for today’s nonprofit professionals is the uncertainty of today’s economy. Inflation is skyrocketing, and consumer prices are through the roof. So, what does this mean for fundraisers? Logic would tell us that with higher expenses, potential donors have less money to give to their favorite causes.

Gamification is proving to be a powerful tool that can help nonprofits meet their fundraising and awareness goals.

In this episode of The NonProfit Voice, Amanda Cole, editor-in-chief of NonProfit PRO, is joined by Jarrett Collins, president of Pan-Mass Challenge, a bike-a-thon that benefits the Dana-Farber Cancer Institute.

“Digital-first” efforts leverage social media and livestream video to inspire donations, culminating in a 30% increase in donations.