Online Fundraising
March 8, 2017 at 10:06 am
Amazon launched AmazonSmile in 2013. AmazonSmile is a means for consumers to shop and donate to their favorite charities at the same time. AmazonSmile essentially offers the same selection as Amazon—except the company will donate a 0.5 percent of the eligible purchase price to a charity of the consumer’s choosing...
March 7, 2017 at 12:14 pm
PayPal created its Charitable Giving Fund as a convenient way to donate to your favorite charities. Seems like a simple enough transaction, right? Unfortunately, Friends for Health and Terry Kass recently slammed PayPal with a class action lawsuit for allegedly redirecting charitable funds to other nonprofit organizations without notifying the donor (or the organization that the donation was originally intended for)...
March 6, 2017 at 8:31 am
Trends change every year, bringing new opportunities that are tied to new challenges. Many of them impact donor and volunteer perceptions. Based on my time working in the nonprofit environment, I'm noting specific trends in anticipation for the remainder of 2017. Here are some of the challenges I foresee and some thoughts on how to…
March 3, 2017 at 11:33 am
In our digitally dependent era, there are various ways to donate funds online. A donor can make a donation through their smartphone faster than we can count to 10. Technological innovation is at its peak right now, and we think it’s going to continue to grow and grow—rapidly, too. Included in the countless forms of online payments are bitcoins. What are do you think? Is bitcoin the currency of the future?...
March 2, 2017 at 9:06 am
A Virginia man who died at home while playing a 24-hour video game marathon was part of an online livestreaming community where members sometimes go to extremes to build their audiences, experts say. Thirty-five-year old Brian Vigneault spent about 22 hours playing the online wargame "World of Tanks" on the streaming platform Twitch.tv. He told…
March 1, 2017 at 12:05 pm
One of the toughest challenges in our sector is getting donors to give time and time again—to get one-time donors to become repeat donors. Perhaps it’s showing donors the impact that the organization is making or having a mission powerful enough for donors to want to be a part of the organization. Perhaps simplifying the…
February 28, 2017 at 10:23 am
Just remember, as a nonprofit, your offline donors may be falling into that “senior” category, but your online donors are definitely more of a younger generation mix. Many of us have been saying this for a while—PayPal provides the greatest flexibility and even perceived security for those worried about providing a credit card online. It works with checking accounts and credit cards...
February 27, 2017 at 10:54 am
Giving Tuesday has revolutionized giving days. A movement that started in 2012 by 92nd Street Y and the United Nations Foundation, Giving Tuesday aims to “celebrate and encourage giving during a commercially focused season,” Jessie Salpeter, senior digital account executive for Chapman Cubine and Hussey, said during the DMA Nonprofit Federation Conference...
February 24, 2017 at 6:23 am
After an anti-Semitic attack on a Jewish cemetery in St. Louis, Muslim activists helped to raise tens of thousands of dollars to help repair the vandalism. Steve Inskeep reports. STEVE INSKEEP, HOST: Now we have a story about one religious group helping another. Yesterday, workers started righting headstones at a Jewish cemetery in St. Louis.…
February 22, 2017 at 9:08 am
Humble Bundle’s recent charitable effort, the Humble Freedom Bundle, was a major success. The company announced yesterday that it sold more than 200,000 units of the package, which included several acclaimed games and books, with a final tally of $6.43 million going straight to organizations like the American Civil Liberties Union. All proceeds of the…
