Creative

DIY Fundraising: What Makes Your Organization Great?
September 28, 2017 at 11:06 am

If there is one question that many nonprofits, especially smaller, younger and generally underfunded organizations forget to answer, it’s this simple question: What makes your organization great? It amazes me how many nonprofits skip right over a value proposition that explains why someone should give them any money...

Editor's Note: Eating In the Name of Social Good
September 22, 2017 at 12:04 pm

I’ve been in this role for about 8 months now, and I’ve written a handful of these editor’s notes. I’m sure (if you’ve been following) you’ve learned quite a bit about me. You’ve probably gotten to know me even better if you’ve been staying up-to-date with our newest video series, “#NPPTrendingNow.” Check out the website if you haven’t! It’s a real good time...

Holiday Challenge to Give $500K in Grants to Charities
September 18, 2017 at 11:11 am

CrowdRise, a crowdfunding platform dedicated to charitable giving, has partnered up with Newman’s Own Foundation for its sixth annual holiday giving campaign. This year, the campaign will give away $500,000 in funding to participating charities...

What Can Fundraisers Learn From the Taxi Industry?
September 15, 2017 at 12:36 pm

It’s no secret that the taxi industry has been disrupted by Uber and a growing range of other services. The taxi companies remained largely unchanged for decades, mistakenly assuming that the status quo met their customers’ needs. The same can be said for the movie rental business disrupted by Netflix. In both cases, customers’ expectations became more sophisticated over time, leaving the traditional business operators vulnerable...

Creatively Tell Your Story at Nonprofit Events
September 14, 2017 at 10:01 am

People listen differently when stories are told. Just watch a toddler listen to their favorite book over and over again to know this is true. At the end of your workday, you likely share short glimpses into your day with the stories you tell your family or friends. A well-constructed story is one of the most effective fundraising tools simply because our brains love and need stories to process what we are thinking...

Kid Rock Announces He Will Create Nonprofit to Promote Voter Registration
July 27, 2017 at 12:16 pm

Kid Rock is diving deeper into politics and creating a nonprofit organization to promote voter registration among Americans, the musician announced in a statement on his website late Wednesday. "The one thing I've seen over and over is that although people are unhappy with the government, too few are even registered to vote or do…

How to Tell Strategic Nonprofit Stories That Raise Money
July 25, 2017 at 11:20 am

Storytelling has been "hot" for some time now and for good reason. Our human brains are wired for storytelling. We’re automatically open and receptive. So, you’d be foolish not to use this to your advantage when it comes to your nonprofit marketing and fundraising—especially if your goal is to raise money. Storytelling is not difficult once you get the knack of it...

Are You Creating a Checklist or a Powerful Relationship?
July 17, 2017 at 10:37 am

Not surprisingly, most development professionals have a long "To-Do" list. It can feel overwhelming to keep up with data-entry, make donor phone calls, draft mailings and reports and more. Being able to cross things off our list can feel great...

#NPPTrendingNow Ep. 10: Improve Your Nonprofit Strategy With Analytics
July 14, 2017 at 11:00 am

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. This week, we're learning about how analytics can improve your organization's strategic plan, how to properly thank donors and how to improve your business writing skills...

A Simple, But Powerful ‘Thank You’ Can Make a Big Impact
July 10, 2017 at 9:26 am

Jeff and I have talked quite a bit about “taking the donor to the scene,” the phrase that describes using words and pictures to help the donor understand, feel and “see” the need. The same thing is true on the backside of giving—the stewardship side. If you can show the donor what his or her giving has done, through a picture and a story, it can have a tremendous impact...