Annual Campaigns

Black Friday Leads to #GivingTuesday
November 24, 2017 at 11:33 am

I want everyone to give not only through the holidays, but over the entire year in some form that is meaningful and realistic to their situation. Everyone can give time and talent. Not everyone can give treasure, but they know of others with greater means to give treasure...

10 Winning Strategies for Your Year-End Fundraising Success
November 17, 2017 at 11:41 am

For most nonprofits, the year-end fundraising season almost always appears suddenly on your calendar. The kids are back in school, the leaves are changing and frost is now appearing daily on your windshields. You can almost feel it in the air that it’s time to start thinking and planning for your winning strategies for your year-end fundraising campaigns...

Nothing Is Impossible If You Just Believe
November 13, 2017 at 11:13 am

Every year, the military base theater near us (Joint Base Cape Cod) organizes the annual Christmas tree lighting. It’s a fun event, with hot cocoa, peppermint sticks and a short visit of Santa, of course! As a military spouse myself (married to a 32-year Airforce veteran), we love our little theater, and this event is…

Sidestepping the Season of Sameness
November 6, 2017 at 11:43 am

It’s nearing the end of the year, a time when we come together and celebrate family, faith and the fact that our donation could be matched two to five times, if we act now, now, now!...

Warning: Minimal Stress Involved
November 6, 2017 at 11:37 am

Yes, it’s true! Prime giving season is here. Everybody is on high alert. Printers are buzzing. Letter shops are stuffing appeals in overtime. Email drafts for #GivingTuesday and December are flying left and right...

How Cause Marketing Can Boost Your Brand
November 2, 2017 at 12:40 pm

With the last quarter of the year upon us, companies are pulling out all the stops to achieve a winning 2017. For retailers and brands, the stakes are especially high, as the holiday season can make or break the entire financial year. Black Friday and Cyber Monday were developed to jumpstart the year-end sales period…

3 Reasons Why You Should Try Social Fundraising This Holiday Season
October 24, 2017 at 12:10 pm

#GivingTuesday and the holiday season: We all know that this is the biggest time of the year for those in the giving space. Not only that, but we also happen to think that it’s the best time to try out social fundraising for yourself to see just how powerful it can be...

#NPPTrendingNow Ep. 20: Tips for #GivingTuesday Success
October 20, 2017 at 12:05 pm

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: the benefits of seed names in your direct mailings, tips in preparation of #GivingTuesday and the importance of personalizing your nonprofit's communication efforts...

5 Ways Nonprofit Marketers Can Maximize Revenue From Current Donors
September 12, 2017 at 3:23 pm

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here’s what we’ve got going on for you this week: the benefits of seed names in your direct mailings, tips in preparation of #GivingTuesday and the importance of personalizing your nonprofit’s […]