Acquisition

How to Begin Attracting New Donors to Your Organization
January 9, 2018 at 10:24 am

To begin attracting new donors to your organization, you first need to step back and determine a strong and compelling case for support. Without a rationale for giving, you won't be able to attract any new donors to your organization...

10 Steps to Finding New Donors for Your Nonprofit Organization
November 2, 2017 at 12:27 pm

Each year, approximately 10 percent of your nonprofit donor base will attrite naturally through death, moving or just not giving any longer. Then, you add lapsed donors on top of that natural attrition, and you are looking at an eroding donor list. Sound familiar?...

3 Musts When Asking for a Nonprofit Gift
November 1, 2017 at 10:27 am

From October to December, nonprofits dedicate time and energy to fundraising. They reach out to supporters and ask them to give. They share their impact—what they have done this year and what they will do next year. They share stories from those whose lives have been changed as a result of donations from people just…

Best Practices for Retaining and Recruiting Event Participants
October 23, 2017 at 3:40 pm

It is probably not what you initially think. To begin attracting new donors to your organization, you first need to step back and determine a strong and compelling case for support. Without a rationale for giving, you won’t be able to attract any new donors to your organization. Here are the critical components that you […]

How to Use Data to Power Up Your Customer Acquisition
September 18, 2017 at 1:37 pm

It is probably not what you initially think. To begin attracting new donors to your organization, you first need to step back and determine a strong and compelling case for support. Without a rationale for giving, you won’t be able to attract any new donors to your organization. Here are the critical components that you […]

5 Steps to Growth Hack Your Fundraising Efforts
September 12, 2017 at 3:56 pm

It is probably not what you initially think. To begin attracting new donors to your organization, you first need to step back and determine a strong and compelling case for support. Without a rationale for giving, you won’t be able to attract any new donors to your organization. Here are the critical components that you […]

Donor Lifetime Value & Relationship-Based Fundraising
September 12, 2017 at 3:07 pm

It is probably not what you initially think. To begin attracting new donors to your organization, you first need to step back and determine a strong and compelling case for support. Without a rationale for giving, you won’t be able to attract any new donors to your organization. Here are the critical components that you […]

Get in the Spirit: 5 Best Practices for a Fruitful Year-End Fundraising Campaign
August 16, 2017 at 11:29 am

Once the leaves begin changing colors, we know that we’re entering the fall season, which also means we’re at the cusp of the most exciting—and generous—time of the year. The holiday season is kicked off with the most playful of them all: Halloween, where children, and adults alike, engage in ghoulish activities...

Pop Quiz: How to Approach the Richest People in Town for a Gift
August 14, 2017 at 11:16 am

Do the wealthiest people in your community seem beyond your reach? Perhaps there’s a business person in your city who seems to have her fingers in most everything. She is the developer of the town’s most prestigious residential community...