Bedrocks & Beacons

Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.

Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.

Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.

One lasting and successful quality of a nonprofit leader—I believe any leader—is being genuine, transparent and having a strong moral compass. Being genuine means being authentic and real. What you see is what you get. This is a leader who doesn’t have a public persona, and then one that his or her staff and family must deal with...

Too often, we see campaign strategy and development plans that are cookie-cutter. There are proven best practices in fundraising, as well as new and innovative strategies in communication and technology. We have formats for various plans with many variables and update these continually after every client engagement and through concentrated work groups comprised of our team members on a regular basis...

Seasons are an important reminder. As we transition through them, it’s a good time to pause, reflect and get away. Spring, as the season of rebirth and renewal, is an especially good time to get a fresh perspective on an opportunity or a challenge. With one-fourth of what I hope will be a stellar year for you behind us, take time now for some personal and professional reflection...

Too often, folks look at tactics and forget about strategy and leadership in fundraising. This happens at any size organization when you don’t have a plan grounded in research, with sound strategy and clear, accountable goals...

For 30 years now, I have seen the incredible value of properly conducted campaign planning and feasibility studies. It is amazing what a leader who understands the concept and is trusting will share—and how then you can use that confidential insight to better the client organization and increase the success (both in dollars and in brevity) of a pending campaign...

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