Allison Ebner

Allison Ebner

Allison Ebner is content editor for Promo Marketing, NonProfit PRO and Print+Promo. Reference any animated movie, “Harry Potter” character or ’80s band and you’ll become fast friends.

Bernie Sanders Launches Nonprofit, Staffers Immediately Resign

Sen. Bernie Sanders wants to assure his supporters that his bid for president—and the ensuing shake up and movement within the Democratic party—was not for naught. On Wednesday, the Vermont senator announced the creation of Our Revolution, a 501(c)(4) political organization, The New York Times reported. But things haven’t exactly gotten off to a smooth start...

Mark Zuckerberg Sells $95M in Facebook Stock for His Charity

In December, Mark Zuckerberg and his wife Priscilla Chan launched the Chan Zuckerberg Initiative (CZI), pledging to donate 99 percent of their Facebook shares, worth approximately $45 billion, over their lifetimes to further the cause. Now, the couple is making moves to keep their promise by making the first cash infusion into the for-profit charitable initiative...

3 Ways Your Nonprofit Can Use 'Pokemon Go'

With an estimated 7.5 million U.S. downloads of "Pokémon Go," that is a whole lot of people who are getting outside, discovering new areas and meeting new faces. So how can your nonprofit use this rocketing app to its benefit? Beth Kanter rounded up a great collection of how nonprofits have been using the game to their advantage. Here’s what we took away from their efforts...

Gun Shop Cancels AR-15 Raffle Fundraiser for Orlando

Dubbed “The Most Wanted Gun in America” by The New York Times, the AR-15, a semi-automatic rifle available to citizens, is turning out to be a popular choice for fundraiser giveaways. (No, really.) But when Second Amendment Sports, a gun shop in McHenry, Ill., announced it would join the trend and raffle off a Smith & Wesson AR-15 modern sporting rifle to benefit the victims of the Orlando shooting, it hit a snag. The law...

Charity Spends Pennies to Raise Hundreds Using App Loophole

A penny earned is a lot more than a penny spent. At least for WaterIsLife, a charity dedicated to providing clean water to those in need. It teamed up with Deutsch New York for a particularly creative attempt to reach out to Millennials via Venmo, a mobile payment app, AdWeek reported...

Facebook Helps 160 Million U.S. Users Fundraise for Favorite Nonprofits

Add this to the list of reasons donor relationships are so important. Last week, Facebook announced its latest feature to benefit nonprofit organizations. U.S. Facebook users will be able to create dedicated fundraiser pages to raise money for causes close to their hearts, USA Today reported. On the pages, users can share their stories, add photos and videos, set fundraising goals, and invite friends to donate to verified nonprofits without ever leaving Facebook...

3 Lessons From the Trump Fundraising Email With the 60 Percent Spam Rate

On June 21, supporters on Trump’s mailing list received the first fundraising email the campaign has ever sent with the subject line, “The First One.” Well, they were supposed to. According to Ad Age, nearly 60 percent (59.3 percent, if you want to get specific) of those emails went straight to the spam folders. Only 12 percent of recipients opened the email and 6 percent of recipients deleted it without reading...

Kimbia CEO to Forfeit Salary in Plan to Address Give Local America Debacle

In an effort to make good with participating nonprofits and repair its own reputation, Kimbia, the technology platform and solution provider for Give Local America, has announced a multi-phase plan to help nonprofits achieve their goals and mitigate any loss brought about by the technological snafu that brought nonprofits' websites and fundraising efforts to a crashing halt on May 3...

China Passes Law Placing Restrictions on 7,000 Foreign NGOs

Things just got considerably more complicated for foreign NGOs in China. Yesterday, the China’s National People’s Congress passed the foreign NGO “management” law, The Guardian reported. The law, which will go into effect on Jan. 1, 2017, mandates that all foreign NGOs must register with public security officers, and have an official Chinese sponsor or host organization...

Sean Parker’s $250M Gift to Solve Cancer

In an effort to find and fund a cure for cancer, billionaire Sean Parker, founder of Napster and founding president of Facebook, announced a $250 million initiative, called the Parker Institute for Cancer Immunotherapy, that will bring together 300 leading scientists from 40 labs and six cancer centers...

Video: John Oliver Highlights Problems of Congressional Fundraising

Did you know there were an estimated 2,810 fundraisers for Congress held from 2013 to 2014? That’s just one of the eye-opening Sunlight Foundation statistics John Oliver cited on the April 3 episode of “Last Week Tonight” to paint a picture of how much time elected officials spend fundraising. Oliver dedicated the entire episode to the topic of congressional fundraising—and just how horrifying it is for everyone involved...

We Finally Know How Donald Trump Donates: Rounds of Golf, Little Cash

In an effort to provide grounding for Donald Trump’s claim that he gave more than $102 million to charity in the past five years, his campaign compiled a 93-page list of his 4,844 contributions. The Washington Post analyzed the list and found Trump hadn’t used his own money for any of those donations, many of which were free rounds of golf to his courses, provided for charity auctions and raffles...

Will the Nonprofit Sector's Growth Help or Hurt Your Organization?

Nonprofit HR surveyed 362 nonprofits on staffing, recruitment and retention practices for the “2015 Nonprofit Employment Practices Survey.” With 49 percent of nonprofits reporting an increase in staff size in 2014 and 50 percent expecting to create new positions in 2015, the survey projected nonprofit growth in 2015 that could outpace the corporate sector. However, this growth could aggravate some already pressing issues...