Rite Aid Makes $2M Gift to 'Mister Rogers' Nonprofit

Ken Martindale, president of Rite Aid Corp., wasn’t totally surprised when Tony Bucci, chairman of Rite Aid’s Pittsburgh-based advertising agency, suggested the drug store chain consider making a charitable gift to the nonprofit Fred Rogers Co., which produces children’s programs for PBS.

“Everybody knows ‘Mister Rogers’ Neighborhood,’” said Martindale, who also serves as president of the Rite Aid Foundation.

But he wasn’t as familiar with recent shows the nonprofit developed. In the year or so since Rite Aid was introduced to the team at the Fred Rogers Co., Martindale said he has observed a commitment to young children’s development.