If you follow social media guru Mari Smith, you have no doubt noticed the headline ”The Year of Video.” Will nonprofits follow that trend? I always look at Michael Hoffman, CEO of See3 Communications, for an answer. Michael has been front and center of video for nonprofits for years.
He says, “Video is, by far, the content that commands the most attention online. In the U.S., the average Web visitor watches nearly 250 videos per month. Regardless of mission or size, your participation will help to define the value of video in the nonprofit community”