Facebook Live Now Supports Fundraising

Supporting your favorite cause through social media just got simpler—and you have Facebook to thank.

The social media giant rolled out the update on Thursday, which allows users to fundraise for their favorite nonprofits through Facebook Live. The new feature lets users connect fundraiser pages directly to Live, displaying a donate button and fundraiser progress on the live video.

Facebook announced the update at its first Social Good Forum in New York City on Thursday.

The social media platform has also expanded the pool of nonprofits that users can fundraise for through a partnership with online fundraising platform Network for Good. Users can now choose from more than 750,000 nonprofits when launching a fundraiser.