Dot-Org No Longer Sole Charity Identifier: Dot-NGO Arrives

Nonprofits have a new opportunity to own a piece of the Internet. Starting Tuesday, charities around the world are eligible to register for website addresses with the domains dot-ngo and dot-ong.

The new domains, which will be granted only to active, independent, nonpolitical nonprofits that meet eligibility requirements are intended to lend credibility to legitimate charities vying for attention and donations online, according to Public Interest Registry, the nonprofit organization in charge of managing the domains.