7- and 8-Figure Gifts: Why Some Get Them and Others Don’t

It takes more than wishful thinking to get a share of the big gifts. I’ve begun asking the people who make those large gifts. While everyone would like to think there’s some magic fundraising bullet out there, what it comes down to is old-fashioned development work — creating a firm foundation on which rest several delicate layers of organizationally sound principals that can bring your institution into the fundraising league it deserves to be in.